Cradle to Career – Powered by United Way
United Way’s all-in on the Cradle to Career (C2C) strategy – a new approach to support children and youth from the time they’re born until they find a career. The C2C strategy leverages the combined investments of a broad cross-section of community partners through a community
collective called ProsperUs.
United Way has a unique role in this collective – we are the proud Backbone Organization for the Cradle to Career strategy. As the Backbone Organization, we’re guiding the work, engaging with
residents, convening partners, and supporting partners to drive results.
What’s Happening at United Way
Every kid deserves the chance to succeed.
You can help to put local youth on a path to success in school and in life.
Select a heart image below to learn more.
You Can Unlock Youth Potential From Cradle to Career.
Our Impact
Ignite Academy launch
Hear what the Community Action Network residents have to say about the solution they helped to build.
Where are they now?
Amber reflects on the On Track to Success program and her success coach, Liam, and its impact on her life now that she is in university.
Feeling Supported
Matthew is a former student of our On Track to Success Program. He talks about how his success coaches helped him navigate mental health issues during the pandemic.

We give to United Way because we know they have done the hard work to determine how to generate the greatest impact in our community by improving the outcomes for those most in need.
– Kyle and Kara Kootstra
Make a Difference In The Life Of A Child
Generosity powers United Way’s Work. It allows us to tackle complex, persistent and #UNIGNORABLE issues
that are preventing far too many kids and families from getting ahead.